Market Area: Champaign, Illinois
Champaign, Illinois is our target market area for our facility. To us it was an ideal area for our location because it's in the middle of the state pretty much where any surrounding cities or counties in Illinois could come and use it. We feel that it's in a good place to where that anyone can come and use the facility, it's not too far. We intend to distribute marketing materials up to 200 miles away from where our facility is located.
Demographics
Why the Need?
Our facility offers a multi use indoor recreation facility (including a water park) that is closer than other similar facilities more than 300 miles away.
Who will this benefit?
The above charts show the populations of three major cities within our market area.
Each of the cities is a college town.
More than one third of the populations are under the age of 24.
Almost 40% of these populations are "households".
Target Market
Our target market includes families with children and college age people. These two groups added up for only these three cities, not even our entire market area, equals around 73% of the population.
Financial Information
The median household income of this area is $47,834.
The area needs a facility of this nature for young people to recreate at a low cost.
Our facility offers a multi use indoor recreation facility (including a water park) that is closer than other similar facilities more than 300 miles away.
Who will this benefit?
The above charts show the populations of three major cities within our market area.
Each of the cities is a college town.
More than one third of the populations are under the age of 24.
Almost 40% of these populations are "households".
Target Market
Our target market includes families with children and college age people. These two groups added up for only these three cities, not even our entire market area, equals around 73% of the population.
Financial Information
The median household income of this area is $47,834.
The area needs a facility of this nature for young people to recreate at a low cost.
Competing Facilities
University of Illinois Campus Activities and Recreation Center
201 E. Peabody Dr, Champaign, IL
(217) 333-3806
Sholem Aquatic Center
2205 Sangamon Dr, Champaign, IL
(217)398-2581
Urbana Indoor Aquatic Center
102 E. Michigan, Urbana, IL
(217) 384-7665
Saltfork Paintball
2150 County Rd. 1600 N. St, Joseph, IL
(217)778-7793
Mettler Center
2906 Crossing Ct, Champaign, IL
(217)356-6543
Douglass Community Center
512 E. Grove St, Champaign, IL
(217)398-2573
Refinery
2302 W John St, Champaign, IL
(217)355-4444
Crystal Lake Park Family Aquatic Center
1401 N Broadway, Urbana, IL
(217) 239-swim
Decatur Indoor Sports Center
1295 W. Wood st, Decatur, IL
(217)429-3472
Dynamite Gymnastics Tumbling
1630 E. Hutson Dr, Decatur, IL
(217) 875-1400
Anita Purves Nature Center
1505 N. Broadway, Urbana, IL
(217) 384-4062
Christian County Y.M.C.A
900 Mcadam Dr, Taylorville, IL
(217) 287-7271
Community Center for the Arts
103 N. Race St, Urbana, IL
(217) 384-5150
Memorial Stadium
1402 S. 1st. St, Champaign, IL
(217)333-1400
Abraham Lincoln Presidential Library and Museum
212 N. 6th. St, Springfield, IL
(217) 558-8934
University of Illinois Campus Activities and Recreation Center
201 E. Peabody Dr, Champaign, IL
(217) 333-3806
Sholem Aquatic Center
2205 Sangamon Dr, Champaign, IL
(217)398-2581
Urbana Indoor Aquatic Center
102 E. Michigan, Urbana, IL
(217) 384-7665
Saltfork Paintball
2150 County Rd. 1600 N. St, Joseph, IL
(217)778-7793
Mettler Center
2906 Crossing Ct, Champaign, IL
(217)356-6543
Douglass Community Center
512 E. Grove St, Champaign, IL
(217)398-2573
Refinery
2302 W John St, Champaign, IL
(217)355-4444
Crystal Lake Park Family Aquatic Center
1401 N Broadway, Urbana, IL
(217) 239-swim
Decatur Indoor Sports Center
1295 W. Wood st, Decatur, IL
(217)429-3472
Dynamite Gymnastics Tumbling
1630 E. Hutson Dr, Decatur, IL
(217) 875-1400
Anita Purves Nature Center
1505 N. Broadway, Urbana, IL
(217) 384-4062
Christian County Y.M.C.A
900 Mcadam Dr, Taylorville, IL
(217) 287-7271
Community Center for the Arts
103 N. Race St, Urbana, IL
(217) 384-5150
Memorial Stadium
1402 S. 1st. St, Champaign, IL
(217)333-1400
Abraham Lincoln Presidential Library and Museum
212 N. 6th. St, Springfield, IL
(217) 558-8934
View University of Illinois Campus Activities and Recreation Center in a larger map
Our competition, shown above, consists of public recreation, community and fitness centers. Many of these facilities listed are seasonal. A variety of these facilities offer many extensive programs and events at different hours and for people of all ages. These agencies are comparable to The Ultimate Hotspot by the hours of operation, programs and events offered and by targeting the same audience.
Potential Partners
Con Moyer Boys & Girls Club
201 E Park St, Champaign, IL
(217)355-5437
Girl Scouts
701 Devonshire Dr, Champaign, IL
(217)328-5112
University YMCA
1001 S Wright St, Urbana, IL
(217)337-1500
Illinois Department of Human Services
801 N Walnut St, Champaign, IL
(217)278-5605
University of Illinois Campus Activities and Recreation Center
201 E Peabody Dr, Champaign, IL
(217)333-3806
Bloomington Lions Club
P. O. Box 5045, Bloomington, IL 61702
(309)-829-3773
McLean County Fair
1106 Interstate Drive, Bloomington, IL 61705
(309)663-6497
Miller Park Zoo
1020 South Morris Ave, Bloomington, IL 61701
(309)-434-2250
Pro Putt Family Fun Center
1716 R T Dunn Drive, Bloomington, IL 61701
(309)-828-2000
Upper Limits Indoor Rock Gym and Pro Shop
1304 West Washington Street, Bloomington, IL 61701
(309)-829-8255
Music For All
39 Jackson PL #150, Indianapolis, IN 46225
(317)-636-2263
Indiana Community Action Associates
1845 W 18th St, Indianapolis, IN 46202
(317)638-4232
College Mentors for Kids Inc
212 W 10th St # B260, Indianapolis, IN 46202
(317)921-1798
Indiana Non-Public Education
1400 N Meridian St, Indianapolis, IN 46202
(317)236-7329
Indianapolis Neighborhood Resource Center
1802 N Illinois St, Indianapolis, IN 46202
(317)920-0330
These potential partners were chosen based on their proximity to the Bloomington, Indianapolis and Champaign area and their similarity to our mission statements and core values. These organizations are all community oriented and would be potential partners to the Ultimate Hotspot. They offer programs and activities for families that are the similar but not the same. It would help benefit the sponsoring companies by advertising and cross-promotion.
201 E Park St, Champaign, IL
(217)355-5437
Girl Scouts
701 Devonshire Dr, Champaign, IL
(217)328-5112
University YMCA
1001 S Wright St, Urbana, IL
(217)337-1500
Illinois Department of Human Services
801 N Walnut St, Champaign, IL
(217)278-5605
University of Illinois Campus Activities and Recreation Center
201 E Peabody Dr, Champaign, IL
(217)333-3806
Bloomington Lions Club
P. O. Box 5045, Bloomington, IL 61702
(309)-829-3773
McLean County Fair
1106 Interstate Drive, Bloomington, IL 61705
(309)663-6497
Miller Park Zoo
1020 South Morris Ave, Bloomington, IL 61701
(309)-434-2250
Pro Putt Family Fun Center
1716 R T Dunn Drive, Bloomington, IL 61701
(309)-828-2000
Upper Limits Indoor Rock Gym and Pro Shop
1304 West Washington Street, Bloomington, IL 61701
(309)-829-8255
Music For All
39 Jackson PL #150, Indianapolis, IN 46225
(317)-636-2263
Indiana Community Action Associates
1845 W 18th St, Indianapolis, IN 46202
(317)638-4232
College Mentors for Kids Inc
212 W 10th St # B260, Indianapolis, IN 46202
(317)921-1798
Indiana Non-Public Education
1400 N Meridian St, Indianapolis, IN 46202
(317)236-7329
Indianapolis Neighborhood Resource Center
1802 N Illinois St, Indianapolis, IN 46202
(317)920-0330
These potential partners were chosen based on their proximity to the Bloomington, Indianapolis and Champaign area and their similarity to our mission statements and core values. These organizations are all community oriented and would be potential partners to the Ultimate Hotspot. They offer programs and activities for families that are the similar but not the same. It would help benefit the sponsoring companies by advertising and cross-promotion.